Can you imagine a world without product labels? Bottles and cans would look pretty sparse on the shelves of grocery stores and other retail outlets. These bottles are an example of what the shelves would look like, and it is not very pretty. There are several ways to manufacture labels that can force your product to pop off from the shelf.

For total flexibility and small quantities, one of the easiest and least expensive methods is to print your custom product labels with a printer such as the LX810 by Primera. This printer gives you the flexibility to make one or five hundred labels in no time at all. Once you standardize the label size you require, you can stock the blanks and pop them. No dies or plates needed here, unlike high speed flexo printer slotter die cutter stacker. This is an entirely digital process.

LX810 Printer 

The LX810 printer provides up to 4800 dpi in quality using an inkjet process and prints at a speed of 2 inches per second in black and 1.5 inches per second in color. The labels designed on this machine might be used in several product labeling applications and can be water-resistant.

If you don’t need to self-print yourself, there are some other ways to add the touch of a custom product label to your products. If there is a requirement of more than one version, then a digital printer can save costs as there is no need for all the plates. Recently, among the most popular digital processes is getting a printer that has an Indigo printer. HP’s indigo printer is quick and has massive quality. For custom versions and short runs, this is an effective solution to obtain your product with labels.

Indigo ws4500

The Indigo ws4500 is a successful printer for this kind of demand. It is perfect for runs that are in quantities from 1 label up to 50,000 labels. The color matching is helpful for 97% of the Pantone color range without compromise on production. The print speed of the press is up to 52 feet per minute when it is in 4 color mode.

Label Converter

If your requirement is for a bulk quantity of personalized labels, then finding a label converter is the perfect solution that has the volume abilities, which come with the Mark Andy narrow web presses. These printer presses use a flexographic process, which includes inks and making plates to lay down the most complex graphics and high-quality for your label needs. Quantities from 500 to million labels can be run on these presses. Also, a label converter that has Mark Andy can meet the most demanding label needs of the market.

An instance of a custom label press is Mark Andy 2200. This press is available in 13 inches, 10 inches, and 17 inches wide depending on the label needs you generally run. 


The 2200 press also runs at speed between 50 to 750 feet per minute. Suppose you have a 4 x 6 label with a 1/8th inch gap, which is running at 750 feet per minute, is 1470 labels per minute if they are running one up, and 4408 labels each minute are running three up on a 13-inch press. That is quite a lot of labels per minute.

Wrap Up

To conclude, any method you choose for printing your product labels, the key is the actual image you place on the product. Graphics and color make your product stand out and make the difference in a successful or a dud product. Always contact your label supplier to get suggestions and print methods to ensure the best method is being used to save you real dollars and get the best quality.


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